A priceless gift
A letter from your country product manager.
Dear Parents,
In 1965, Bertil Hult, EF's founder, was determined to develop a method of teaching English through discovery and activity - action learning. He took a small group of Swedish junior-high students to the South Coast of England to live the language - encouraging them to use their classroomo language skills in real-life situations, and acquire authentic accents through contact with native-speakers their own age.
EF Language Travel was born. EF's innovative concept of action learning spread quickly. By [year], EF was well established in [country] - and repidly taking hold all over Europe. Today EF offers language programs in 54 countries on nearly every continent.
And forty-five years later, EF Language Travel is more popular than ever. Research shows that learning by doing - the fundamental principal behind EF Action Learning )TM) - allows children to acquire langauges more quickly, speak them more naturally, and retain them longer. It's a concept that really works. Former EF students have gone on to become business professionals, diplomats, interpreters and media personalities.
With EF, you can give your child the gift of a multi-cultural future, worry-free. My team of educational councelors here in [Country] are in constant contact with our EF colleagues abroad to ensure your child's safety, comfort and enjoyment are our top priority.
Thank you for considering EF.
Very best regards,
CPM NAME
CPM JOB TITLE